The company VARIA
VARIA System GmbH was founded in 2000 as a small software company and has since developed into an international partner in the field of IT and network technology.
We offer tailor-made solutions in the areas of fulfillment, network support (including planning and temporary network provision) as well as software development and integration for partner stores. Our focus is on flexibility, innovation and sustainable partnerships to ensure the long-term success of our customers.
by Steve JobsInnovation is the ability to see change as an opportunity, not a threat, and to recognize in every challenge the possibility of creating something new that improves the world.
Our sales channels
Electronics
As an IT specialist, we offer a wide range of network technology and embedded systems for end customers and resellers alike.
Lifestyle
In the lifestyle market segment, VARIA offers a steadily growing selection of top brands, up-and-coming brands, home accessories and gift ideas.
Hobbies & Leisure
In addition to products from the leisure sector, you will experience a huge selection for cards, board, role and tabletop games.
VARIA with a large variety of brands
Our brands are available worldwide in our shops and a variety of marketplaces. VARIA has a very extensive brand portfolio on the market. With XY brands worldwide, we offer the perfect mix in the field of technology / network as well as hobby & leisure and lifestyle.
Recent Posts
Sustainability in the network: How MikroTik sets standards with long-term support
In the IT industry, fast pace is the order of the day: New devices are released every year, software support often ends after just a few years, and many products end up as electronic waste far too soon. MikroTik, a Latvian manufacturer of network hardware, has been taking a different [...]
15. July 2025 MikroTik
The winners have been announced: these are the winners of the Game of the Year 2025
On July 13, 2025, it was that time again: the "Game of the Year" jury awarded the most coveted board game prizes in the German-speaking world in Berlin. Those who make it onto the winners' podium can look forward to more than just fame - experience has shown that the [...]
14. July 2025 News
Old technology – new opportunities: What you can still do with an mSATA16G today
In times of terabyte-sized NVMe SSDs, an mSATA16 seems like a relic of days gone by at first glance. However, in an era of sustainable thinking and a growing DIY community, this small SSD is no longer electronic waste, but a versatile helper for creative and cost-effective solutions. In this [...]
11. July 2025 VARIA
COBI-24617 Volkswagen T2a Kombi – The Bulli for summer vacations in miniature format
Summertime is travel time! While many of us travel to the seaside, hike through forests or spend our vacation in our own garden, there is one thing that almost no travel dream is complete without: the legendary VW Bulli. COBI brings this iconic feeling directly to our homes with the [...]
10. July 2025 Build
What our customers say
Become a fulfillment partner at VARIA
Benefit from years of experience in efficient fulfillment solutions and reliable logistics. As an active distributor, we offer customized services that optimize your business processes.